The retail landscape is rapidly changing as customers look more and more to the internet to window-shop and research available products or brands. Businesses are forced to think outside the box when it comes to bringing in new customers or investors, and when looking to build the profile and reputation of their brand.
At Brand Dimensions we understand the role that display stands have in the process of brand activation, and are proud to be a trusted name in the field. We work primarily with clients who operate medium-sized businesses, and are looking to position themselves as a leading and authoritative figure in their industry.
When it comes to effective and long-term brand activation strategies, it is key to ensure your business or store stands apart from the competition. That does not mean you need to adorn your stores with bright colours and flashing lights; it means targeted and carefully considered marketing approaches that are designed to give customers a direct and clear impression of the features and personality of your brand.
Brand Dimensions is the name that brands from local and international markets turn to when they want to take their business away from the tired and increasingly irrelevant retail practices of simply displaying products on shelves or in shop windows.
The right display stand will not only serve as an introduction to your brand and help to build trust between it and the customer, it is an invitation to the customers and helps them to become a more active part of the retail process. They have the opportunity to interact with and test the product on display, and are then able to understand its benefits and uses on a more personal level. An experience that will never be offered online.
Brand Dimensions has access to a broad and respected international network of specialist partners, allowing our staff to work with clients both across Australia and in locations around the world. We offer turnkey services no matter the destination of the display stand, leading the process from the initial design and development phase through to the final installation.
To speak with our qualified project managers and creative staff about the bevy of uses of a premium display stand, call our Sydney or Melbourne offices.